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14-03-2008
Messaging International Plc ('the Company')
Alltel launches Text-to-Landline service with TeleMessage

Messaging International Plc, the AIM traded provider of innovative messaging services, has, through its 100% owned subsidiary, TeleMessage Ltd, signed an agreement with Alltel Wireless, America's largest network, providing coverage across the nation, to launch its Text-to-Landline service. This application will allow Alltel Wireless subscribers to send text messages from a wireless phone to any landline phone and receive responses back to the wireless phone.

With the Text-to-Landline application, Alltel customers can create and send text messages which are converted to voice messages and retrieved by landline recipients. The recipient can then respond by voice to the wireless customer, who will receive the reply message as a text. Also, a status text message will be sent to inform the wireless customer that the message was either delivered to a live person or a voicemail system. Text-to-Landline is available for the cost of a standard text message.

"The Text-to-Landline application complements our existing Axcess Voice2TXT application, which quickly converts incoming voicemails to text messages in the customer's inbox and also allows customers to store and forward converted voicemails as regular text messages," said Craig Kirkland, director of messaging and voice services for Alltel Wireless. Now voicemail messages left by landline customers can be answered by replying to the text message enabling two-way data communication between landline and wireless phone users.

Guy Levit, CEO of Messaging International, said, "Our agreement with Alltel Wireless ensures that TeleMessage's Text-to-Landline application is now available on over 159 million handsets in North America, allowing millions of people to enjoy the benefits of this service. With more telecom operators understanding the importance of this application, the Text-to-Landline service is increasingly being seen by customers worldwide as a popular method of quick and easy communication."

For further information visit www.telemessage.com or contact:
Guy Levit Messaging International Plc Tel: +972 3 9225252
Isabel Crossley St Brides Media & Finance Ltd Tel: +44 (0) 20 7242 4477
Mark Percy Seymour Pierce Ltd Tel: 020 7107 8000

Notes
Messaging International Plc
Messaging International Plc joined AIM in August 2005 with the objective of becoming a leading provider in the rapidly growing multimedia messaging market. Its 100% owned subsidiary, TeleMessage Ltd (www.telemessage.com), provides cross-platform media messaging management systems and applications. These are designed to enable PC, browser, mobile phone and wireline telephone users to send, receive and manage voice messages, email, SMS, IM and MMS across various media platforms. It supports multiple languages, text to speech conversion, e-mail notification, unlimited SMS length, and direct reply to SMS capabilities, all illustrating the uniqueness of the service. The Company has a number of contracts with major blue chip companies including Rogers Wireless, the largest wireless provider in Canada and Sprint/Nextel, one of the largest wireless providers in the US.

About Alltel
Alltel is owner and operator of the USA's largest wireless network and has more than 12 million wireless customers. It provides choice and control to the customer's wireless experience with the recently announced expansion to "My Circle," the industry-defining feature giving customers the freedom of unlimited calling to and from 5, 10 or 20 numbers on any network for free. Alltel Wireless was also the first to offer Anytime Plan Changes, giving customers the flexibility to change their rate plan any time, without extending their contract. For more information, please visit www.alltel.com.