Text-A-Tune allows bMobile customers to insert music clips from an expanding selection into a TexTalk message �
text messages sent from bMobile handsets to landline destinations. The song is included simply by typing the title at whatever point in the message you choose. The song will play in the spot where you place the title.

For example, send 'Hi I hope you like this !twinkle! Good Night' to a landline destination. When the message is delivered 'Twinkle Twinkle Little Star' will play for 20 seconds between 'Hi I hope you like this' and 'Good Night'.

Mark Carlin, Vice President of Sales for the Americas at TeleMessage: �I am glad that Cable & Wireless continues to refresh TexTalk. The music feature has been a very popular add-on to the application, and allows Cable & Wireless to integrate the SMS to Landline application into a variety of music marketing campaigns.�

About TeleMessage:
TeleMessage is a global company with headquarters in Boston and development in Israel. Using state-of-the-art technology, TeleMessage provides universal messaging and communication services envisioning a world of personal connectivity linking the wired and wireless. Its Universal Messaging Services enables users to initiate and send messages containing voice, text or images from a Web or WAP site and from any fixed or mobile phone. Messages can be sent, received and forwarded to any device ranging from an ordinary landline phone or fax to e-mail, mobile, SMS, ICQ or pager. It supports multiple languages, text to speech conversion, e-mail notification, unlimited SMS length, and direct reply to SMS capabilities, all illustrating the uniqueness of the service. Visit us at www.telemessage.com.